How to Select the Right Printing Device

“Because of the performance differences, consumers have become conditioned to think ink equals SOHO and laser equals business but, over the last five years or so, these differences have been mostly eliminated. This means, if consumers can separate the way they’ve been conditioned to think and set aside the stigma traditionally associated with ink in a business environment, then the decision between an ink-based platform and a laser-based platform can be made based on the total cost of ownership (TCO) rather than historical performance differences.”

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